About 

See Insights LLC was founded four years ago by Chip and Juhi McClelland out of a love of the outdoors and a passion for technology. We are committed to the Raleigh area and believe that the outdoor recreation possibilities are one of the area’s most desirable traits. Whether Raleigh can maintain the quality of life for its citizens with development pressures and rapid growth is one of its most pressing challenges.  See Insights wants to be part of the solution.  Providing better data on park utilization can both cement community support for the parks and provide insights that help park staffs better manage their resources.   
 
We come at this challenge from a different perspective than most of our competitors.  We started with a blank sheet and developed our sensors using the inexpensive and ubiquitous sensors and technologies that are powering consumer electronics.  This enables us to provide both better pricing and more rapid innovation.  Because of the way we build our sensors, we can bring all our customers along as the technology improves.  If you buy into our solution, you will never need to upgrade hardware or software again.   

There are a few principles that are core to See Insights:

• We are a minority woman owned small business. We believe in diversity and inclusion in everything we do.
• We design and manufacture our hardware in the United States and use US suppliers as much as possible.
• We are an open company.  All our hardware and software is open source and shared with the broader community.  This enables us to tap into a huge community of experts allowing us to take on and solve big problems.
• We don’t want to detract from the outdoor experience and make our sensors as unobtrusive as possible.
• We respect park patron’s privacy and do not collect any personally identifiable information such as images or Bluetooth or WiFi signals from cell phones.